That distinction matters.
When a story involves death, illness, an accident, or another deeply personal tragedy, the desire to know what happened is understandable. Viewers naturally become concerned when a familiar television personality appears emotional. Yet emotional headlines can also spread much faster than the facts behind them.
So what should readers make of
The Headline Creates More Questions Than Answers
“Emotional Fox Host Stops Live Show for Tragic News” is an example of a headline that creates a powerful curiosity gap.
It tells readers that something serious happened but withholds the most important information.
Who was the host?
What was the tragic news?
Who was affected?
What program was being broadcast?
When did it happen?
the claim?
